About Us

At Pranella, the guiding principle for our creative vision is capturing the carefree elegance of the modern traveller. Effortless, vibrant and bohemian, our beachwear, jewellery and accessories are hand crafted to meet her needs – made for salty nights and sun-drenched days, they take her from the beach to the bar with ease.

With a focus on movement, bright hues and intricate accents, our collections draws on myriad influences: the tropics meet the Balearics in a riot of colour, while Far Eastern detailing creates contrasts that capture the heat and shade of exotic climates. Using the finest linens, cotton, silks and globally-sourced materials our designs provide a vivid palette on which the Pranella woman can stamp her own individual style.